While speaking last week to a client of mine, I asked him how things were going.Â He responded by saying he wished he had more customers.Â I listened to him and asked does your website bring in quality clients? He said â€śYes it does, but again weâ€™d like more clients.â€ť Although I do agree that growth is a good thing, and that thereâ€™s always room for more. I asked him how much time he has now to deal with many. He said, well I can make more time, I then said â€śsure, but shouldnâ€™t you work with good clients and spend as much time with them as possible?â€ť I told him I apply the rule to my business and that we donâ€™t work with 1000â€™s of clients but rather a select few. We work with good people who truly appreciate what we do and donâ€™t mind paying us for our valuable time, knowledge and experience.
I also reminded him that there is a common misconception that businesses have to take the biggest clients regardless of their attitude. We donâ€™t have time for attitude, not only will unhappy clients ruin your health and make life miserable, but they really wonâ€™t make you any real money either.
I asked him, if he really loves what he does. He responded yes I truly do. So I said there is your answer, work with those clients who also love what you do for them.
I get asked frequently by potential new customers if this is my best price, my response tends to be, â€śThis is what it takes to get the very best of out of me and my team, Yesâ€ť.